Coverly Professional Services (CoverlyPro) CEO, Lynnette Coverly and her company are having a banner year. In the first six months of 2021 Coverly has been awarded the 2021 BRAVA Adaptability Award by the National Association of Women Business Owner Ventura County (NAWBO-VC), is the Women’s Economic Venture’s 2021 Media and Communications Spirit of Entrepreneurship award winner and was named as a state NAWBO finalist for the Women Business Owner of the Year. These honors come as CoverlyPro celebrates its 11th year in business as a full-service marketing project management firm bringing creative ideas to implementation that continually exceed client expectations.
Part of the firm’s recent successes is a result of Coverly’s leadership and ability to pivot and adapt during the effects of the Covid-19 pandemic. “During the pandemic, from a business standpoint, there was an opportunity to be flexible and adapt. The way we adapted at CoverlyPro was to begin offering virtual event productions. We literally became overnight Zoom and Live Stream experts and have produced 18 virtual events, including a 3-full day conference, in the last year and a half,” commented Coverly. With this adaptation to the firm’s service offerings, 2020 became a stellar year for Coverly Pro. She continued, “Now we’re transitioning from virtual productions to producing hybrid events that include both virtual and in-person elements.”
A result of the company’s achievements, is its growth. CoverlyPro has expanded its team from two to six employees. With over 30 years of marketing leadership, project management and communications experience, Coverly is building her diverse team with advanced subject matter experts who are creating and implementing branding, marketing, and communications strategies across a variety of business sectors for local, regional, and statewide clients.
Coverly credits her firm’s favorable results from her established philosophy of giving back. “What I love most about being a woman business owner, is that I can support other women business owners. It’s so important to me to provide services and help women business owners tell their stories,” states Coverly. Translating her giving spirit directly into her business, Coverly has been an integral volunteer and board member of community projects and events including VEP’s Summerfest, Women Economic Ventures, FOOD Share’s Trick or Treat So Others Can Eat, Ventura County Medical Resource Foundation, Ventura County 4-H youth development program, and National Kidney Foundation. She is currently on the Executive Board for NAWBO California and is a past president for NAWBO Ventura County.
Coverly Professional Services, Inc. – Founded in 2010 by Lynnette Coverly, Coverly Professional Services (CoverlyPro) is a full-service marketing and public relations project management firm based in Ventura, California. With a varied portfolio of clients, CoverlyPro’s focus is creating and implementing branding and marketing strategies for the “service” industry from veterinary practices to in-home service companies, professional services, non-profits, and more. Leveraging its Three-Tiered Approach, the firm’s turnkey services include brand and marketing development, social media strategic management, media/public relations, SEO copywriting, development of all client-facing communications, graphic design, website content management and user experience (UX) direction, and media placement. www.CoverlyPro.com, 805-642-1301.