by Sergio Coppa, MBA Marketing Manager
Ventura small businesses and organizations have been challenged to unleash the power of their community. Joining forces with Vitalant, formerly United Blood Services, is a winning formula for patients in our community. Together, we transform lives each and every day, right here at home. Opportunities to be an agent of positive change don’t come by every day, but by accepting this challenge and by challenging your employees, vendors, friends, family, and social media tribe to transform lives, that’s just what you’ll do. Take the challenge to build a donation team who will use their gifts to promote your own blood drive in Vitalant’s Ventura donor center.
Patients supported by Ventura area blood donations require 100 donations every day. Many people believe that most blood is needed after major disasters. However, daily personal emergencies and ongoing medical needs of local patients require a constant and ready blood supply. It’s the blood already on hospital shelves that saves lives. Over the past 5 years the community’s donor base has been shrinking as the donor population ages. Because of this, the call to action for new donors is a continual process by Vitalant and blood donation centers across the country.
Oftentimes, the reason a person donates is because someone close to them is in need of a transfusion and then they become very passionate about blood donation and influence their friends and family to donate. Educating potential donors to ignite that passion before someone is affected by a personal tragedy is one reason for this challenge, the more donors we have as a community, the more secure our blood supply will remain.
How you can participate: Dedicate and book a day to sponsor your drive from April 1 through June 30 and recruit a minimum of 10 team members to sign up to be ready to donate. Donors who donate at your drive will receive credit for your challenge team. The team with the most donations from April 1 – June 30 will not only receive bragging rights, but will receive a trophy, an advertisement in the Ventura Breeze, with a write up about how awesome your team is. With a congratulatory post on Vitalant’s Facebook, Instagram and Twitter pages. Plus, your team will receive a scrumptious coffee and pastry breakfast.
Contact Laura Segura to join the challenge at 1.805.406.7602 or by e-mail at [email protected].
Vitalan, 2223 Eastman Ave, STE A, Ventura, CA 93003
