Ventura College announced its plans to offer a Social Media Marketing degree beginning the fall of 2016. The program was recently approved as a Certificate of Achievement and an Associate in Science degree to provide education and training on how social media has changed the way businesses communicate, including the use of mobile technology to increase interactivity between businesses and consumers. Twitter, Facebook, Snap Chat, You Tube, Google+, LinkedIn, Pinterest, and Instagram are just a few of the top social media sites organizations are using to directly communicate with their customers and suppliers. Not only that, but many businesses are choosing to break down their outreach on national or international grounds, looking to hire a pr agency in the Philippines for one region and an agency in Nigeria for another. Understanding how all these factors can affect a Social Media Marketer is key in the course. Some businesses find that using social media services similar to SocialFollow to gain free instagram followers could help to reach potential customers. This isn’t the only way that people can more instagram followers though, so it’s up to you to find the right system to help you increase the number of followers that you have. So long as your instagram followers are increasing then that’s all that matters. Social media is the more modern way for a business to get themselves out there, hence why there are now so many platforms and so many marketing companies coming to light, in order to provide help to these businesses. From Facebook, to Instagram to even Youtube, all can be utilised to help a business venture get themselves out there and gain some potential clients. As well as using a marketing firm, one could also look to comprar suscriptores youtube if they decide to use this platform, this will also help to gain more loyal clients. No matter what route you choose to go down, these are a few solid examples as to why Social Media Marketing degrees are coming into place. According to the 2013 Social Media Marketing Industry Report, more than 3,000 marketers surveyed indicated the following:
“The inclusion of social media for marketing and planning can mean success or failure for a business,” said Dr. Greg Gillespie, Ventura College president. “We are thrilled to offer such a relevant and innovative degree that will enable students to develop skills and strategies to integrate social media into the conventional marketing mix.”
“Ventura College will be one of the first to offer a degree in Social Media Marketing. Based on current research, most institutions offer social media courses, but no degree,” said Ventura College Associate Professor Debbie Newcomb, Business Department Chair and Student Learning Outcomes Facilitator. “This program is a game changer. Students will learn how to develop more personal marketing campaigns that result in a better customer experience.”
For more information on the required classes and units, please contact Debbie Newcomb, [email protected] or 289-6268.
